Product Marketing Manager

Description:

As the driver of the product marketing strategy for our AI-driven intelligence solution, you'll package the value proposition of our solution effectively for our ICP and establish the Valona product marketing function independently.

• Handle and enhance product marketing activities
• Develop product and feature positioning strategies that differentiate our Valona in a competitive landscape
• Lead, execute, and measure influential product launches
• Oversee both internal and external product communications
• Create engaging marketing collateral and packaging
• Implement user training and promote community engagement
• Analyze user data for insight-driven marketing strategies
• Deepen your knowledge of our product's value proposition and functionality
• Identify our customers' challenges and translate them into solution narratives
• Collaborate closely with our product and marketing teams to attain common goals
• Maintain marketing consistency with compelling assets that highlight product benefits

Your ultimate goal in this role is:

• Understand our solution’s value proposition and functionalities
• Transform customer challenges into engaging marketing messages
• Collaborate with product and marketing teams
• Curate clear messaging and visuals in marketing collateral