Product Marketer



What you would be responsible for:

  • Serve as a strategic partner with teams across the organization as, together, we set and deliver coordinated marketing and distribution plans in support of our ETF products
  • Collaborate with our Segment Marketing, product management and investment partners to determine the most compelling content in support of go-to-market product/strategy campaigns
  • Write and deliver compelling, repeatable sales messaging, materials and campaigns designed to help salespeople drive deeper client relationships
  • Adhere to legal regulations and industry practices regarding the marketing of investment management products and the distribution of literature (OSC, CSC etc.).
  • Programmatically tie thought leadership content to commercial opportunities and influence thought leadership content
  • Exude passion for creating compelling content, thrive in a dynamic environment, and possess an enthusiastic willingness to roll up your sleeves to positively influence the client experience
  • Simplifying the complex to drive engagement with Invesco’s ETF products
  • Possess key agile elements—focus on customer centricity, cross-functional collaboration, increase speed to market and continuous testing & learning
  • Aiding product discovery in owned digital and search



Experience you bring:

  • University Degree in Business or Marketing preferred
  • Three to six years of work experience preferably within the Canadian asset management or financial services industry
  • Passion for marketing and how it can help clients achieve their goals
  • Interest in writing all types of marketing content from sales enablement collateral (e.g. emails, PowerPoints, talking points) to scalable marketing material (e.g. blogs, articles, web copy)
  • Strong project management skills with an emphasis on bringing together multiple stakeholders and driving towards a common goal under specified timelines
  • Ability to problem solve independently, stay proactive and remain organized
  • Strong verbal communication and presentation skills

The above information on this description has been designed to indicate the general nature and level of work performed by employees within this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job. The job holder may be required to perform other duties as deemed appropriate by their manager from time to time.

Organization Invesco
Industry Marketing Jobs
Occupational Category Product Marketer
Job Location Toronto,Canada
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Intermediate
Experience 2 Years
Posted at 2022-08-04 4:07 pm
Expires on 2023-03-01