Paid Media Coordinator

Description:

Who is Manmade?

We’re a Montreal-based online retailer of premium quality essentials, known particularly so far for our men’s boxer briefs. We have been rapidly growing since launching in 2021, and the brand is truly at a turning point to becoming a household name in Canada, and already growing in parallel in the US market.

Who are we looking for?

We are looking for a driven and detail-oriented Paid Media Coordinator to support our media planning and buying initiatives. This role is ideal for someone with a passion for digital marketing and advertising, who is eager to learn and grow within the field.

Is this for you?

We are growing so rapidly, so things are changing quickly, and an in-house presence is required.

What else are we offering?

We believe great work starts with a great environment. As part of our team, you’ll enjoy free daily lunches, snacks, and drinks to keep you fueled and focused. We offer 100% paid group insurance benefits, competitive salaries that are reviewed regularly with guaranteed annual increases, and a profit-sharing bonus structure so everyone shares in our success.

We’re in an exciting growth phase, which means real opportunities for you to learn, grow, and take your career to the next level. Above all, you’ll be part of a fun, innovative, and respectful culture where your ideas are valued, and your impact is real.

Key Responsibilities:

• Assist in the planning and execution of media buying strategies across digital channels (e.g. Meta, Google, TikTok, programmatic).
• Monitor campaign performance, analyze KPIs, and prepare performance reports.
• Support in managing media budgets and ensuring efficient ad spend.
• Collaborate with creative and content teams to ensure ad assets align with media plans.
• Conduct market research to identify trends and audience insights.
• Help with A/B testing and suggest optimization strategies.
• Stay up to date with industry trends and platform updates.

Qualifications:

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• Familiarity with digital advertising platforms like Facebook Ads Manager, Google Ads, etc.
• Strong analytical and Excel/Google Sheets skills.
• Excellent attention to detail and organizational abilities.
• Willingness to learn and grow in a fast-paced environment.
• Bonus: experience with analytics tools (Google Analytics, Looker Studio, etc.).