Marketing Specialist

 

Description:

Good Air is more than just a ventilation company; it’s a way of doing business.

Our goal is to consistently provide our customers with products and services

that are designed to meet our customers’ specific needs. We are currently

looking for an experienced marketing specialist to join our team. The ideal

candidate will support our business development and enhance brand

awareness by developing and implementing appropriate marketing plans and

strategies through traditional and digital marketing channels.

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Responsibilities:

1. Design customized marketing plans and marketing strategies based on

the characteristics of our products and services to enhance brand

awareness;

2. Develop social media content and campaigns and increase engagement

on channels like Facebook, Instagram, and LinkedIn;

3. Organize & implement marketing campaigns, and manage the timelines to

ensure the campaign is delivered on time and within budget;

4. Conduct market research and analyses on client feedback to identify the

market trends and explore new opportunities for business development;

5. Deliver marketing plans and strategies and make presentations to the

management team, and prepare marketing campaign reports regularly;

6. Analyze the performance results of marketing campaigns and provide

suggestions to optimize marketing campaigns;

7. Track the results of digital marketing platforms, and implement search

engine marketing programs to increase websites traffic via searching

keywords;

8. Formulate and implement offline marketing events, seminars and

promotional campaigns to generate publicity for our business;

9. Assist in developing and preparing promotional materials, brochures,

marketing activities emails, landing pages, blogs, etc.;

10. Perform competitor analysis to generate effective adjustments on future

marketing strategies and provide improvement suggestions for our

products and services to increase competitiveness;

11. Establish and maintain good relationships with customers, partners, and

external agencies to complete the marketing goals of the business;

12. Act as the company’s representative, respond to customer inquiries and

attend trade shows and other industry events.