Marketing & Development Assistant

Description:

Year End Fundraising

• Collaborate with the Development Coordinator to analyze previous campaign results to evolve campaign messaging including oral, digital and print
• Support the development of creative, engaging and inspiring campaign written and visual messaging for various tactics including email, social media and direct mail
• Design campaign visual elements

Other

• Champion our summer social media activity by planning, creating and posting appealing, relevant content to grow online engagement, create brand awareness and support fundraising activities
• Manage the creation and distribution of the summer e-newsletters
• Develop and implement a communications survey to resident families and donors to determine individual interests in terms of preferred communications methods and content and suggest changes to improve the current communications activities for maximum impact
• Initiate the creation of an annual communications calendar for the organization outlining current and future activities
• Support the Development Team’s administrative duties including donor stewardship and data management as required