Business Development Representative

Description:

Founded over 175 years ago, Labatt is one of Canada’s founding businesses and its leading brewer. We are proud of our history and our heritage in Canada, and we remain committed to brewing great-tasting, high-quality beers that have satisfied beer drinkers for generations. Labatt has created exciting experiences with consumers through iconic brands like Budweiser, Bud Light, NÜTRL, Michelob Ultra, Corona, Stella Artois and many more. Through our broad portfolio, we are truly a national brewer, with over 3,600 employees, a portfolio of more than 60 quality beers and beyond, and 10 breweries from coast-to-coast, we are proud to serve Canada and the communities we call home.

Job Responsibilities:
 

• Deliver territory volume, share, distribution, and margin contribution targets by total territory, sales channel and brand within a specific geography through leveraging commercial resources (brands, programs, systems etc.)
• Ownership of annual territory planning, individual customer planning, promotional evaluation and customer sell-back, competitive intelligence gathering and opportunity identification (with District Sales Manager approval)
• Territory spend and budget management
• Plan and execute consumer programming and sales standards across all channels (Retail, On-Premise, Community)
• Build strong business relationships with key customers and consumer groups
• Identify and leverage business opportunities (i.e. new customers)
• To ensure execution excellence of National and customized programming
• Execution of call cycle and administrative duties (routine management)

Job Qualifications and Competencies :
 

• A minimum of 2-3 years in field or packaged goods sales experience is a major asset
• Budget management experience, analytical skills, strong business acumen
• Strong organization skills with the ability to prioritize and work in a fast-paced environment
• Excellent relationship building and follow-up skills
• Effective communication skills (both written and verbal)
• Strong impact and influential abilities
• Computer proficiency and aptitude, specifically with Excel and Powerpoint
• Must hold a valid driver's license