Description:
We are seeking a Partner Marketing Manager to lead partner marketing efforts aligned to our GSI and services partners. This role is responsible for planning and delivering partner-specific marketing initiatives that reflect shared priorities, joint solutions, and agreed go-to-market motions.
What You Will Be Doing:
Own Joint Marketing Plans
- Develop and manage joint marketing plans with assigned partners.
- Translate partner business objectives, solution priorities, and GTM motions into clear marketing initiatives.
- Ensure alignment between partner plans and Elastic’s broader ecosystem and field priorities.
Implement Partner-Specific Initiatives
- Lead execution of partner-aligned campaigns, events, and activations defined in joint plans.
- Coordinate timelines, deliverables, and inputs across internal teams and partners.
- Adapt execution based on partner needs, regional priorities, and business context.
Collaboration
- Serve as the primary marketing point of contact for assigned partners.
- Work closely with Alliances, Sales, Field Marketing, and Product Marketing to align plans and execution.
- Build strong working relationships with partner marketing counterparts.
Support Partner-Led GTM Motions
- Collaborate with partners to position Elastic within joint solutions, services offerings, and customer engagements.
- Support partner-hosted or partner-led activities that take Elastic solutions to market.
- Ensure Elastic messaging is consistently represented in partner-facing activities.
Measure & Refine
- Track performance against joint marketing plans, including engagement and pipeline contribution.
- Use insights from execution and partner feedback to refine future plans.
- Share results and recommendations with leadership.
What You Bring:
- 5+ years of proven experience in marketing programs, partner marketing, or campaign execution
- Experience coordinating multi-stakeholder marketing activities
- Strong organizational and communication skills
- Ability to manage multiple tasks and responsibilities.
- Experience working within defined processes
- Demonstrated attention to detail when supporting budgets, contracts, and purchase orders
- Availability for occasional travel as needed