Marketing Manager

Description:

What you'll be doing

• Manage core products within the PD product portfolio, operations to include field team inquires and support, participate on key local business teams as needed

• Ensure the portfolio stays relevant and that we are continuously working to manage lifecycles and profitability, lead rationalization and/or discontinuation efforts

• Support product forecasting and demand planning, work with supply chain, regulatory, and/or quality to manage customer complaints and/or other product related issues

• Ensure portfolio is trending towards sales target and plan

• Supports the pricing and contract strategy for core portfolio

• Supports programs aimed at growing the PD portfolio

• Collaborates with Global Marketing and Franchise Lead to ensure alignment and harmonies

• Measures and reports performance of all digital marketing campaigns according to established metrics

• Raises brand awareness through constant communication, social media, digital marketing efforts and best method sharing

• Supports the creation of marketing strategies, branding, positioning and portfolio direction based on market insights

• Responsible for the achievement of the financial growth targets for Nutrition products