Marketing Associate

Description:

POSITION SUMMARY

• This role will support brand managers across core marketing operations of GSK vaccine brands, including brand/launch planning, developing promotional materials, data analytics, insights generation and managing key performance indicators.

POSITION RESPONSIBILITIES

• Developing and execute promotional materials with sales force and customer facing programs
• Data analytics and insights generation to support strategic and operational planning
• Create and manage brand key performance indicators aligned to brand strategy (KPIs)
• Act as a core member of the brand cross-functional team
• Project management of key brand activities
• Understand how patients, health care professionals and other key stakeholders navigate the health care system and integrate these insights into brand strategy
• Understand GSK products, strategies and positioning as well as those of key competitors.
• Contribute to a great working environment by bringing energy and commitment.