Executive Director

Description:

Working closely with the Executive Director and our small staff team, you will help to deliver ShelterBox’s Annual Giving strategy, recruiting new supporters as well as developing long-term meaningful relationships with existing supporters. This will involve managing a busy and varied workload of national campaigns, with specific responsibility for donor recruitment, retention and development across a variety of traditional and digital channels. 

The Ideal Candidate:

The ideal candidate will have at least three years of fundraising experience in individual giving, and experience fundraising for an international charity is considered a strong asset.  

They will bring a wealth of experience creating and executing direct mail campaigns, multi-channel fundraising campaigns and have strong knowledge of digital fundraising.  They will also have experience monitoring the effectiveness of campaigns and reporting against project plans and budgets.   

They will have strong knowledge of best practice around donor stewardship, and donor centric communications, and have experience implementing segmented donor journeys and communications.  

They will have exceptional communication and interpersonal skills and be highly organized with strong attention to detail. They will work well in a remote team environment and be able to work towards multiple deadlines and goals.  

Knowledge of the humanitarian sector, and experience using WordPress, Adobe Creative Cloud, and/or Keela CRM are considered an asset. 

Responsibilities: 

Fundraising Campaigns 

• Produce and manage multichannel direct marketing campaigns, email appeals and other donor communications for ShelterBox’s individual annual gifts, monthly gifts, and mid/major level donors within agreed timescales and budgets.  
• Develop effective campaign structure, including data tracking and segmentation to personalize campaigns and improve donor retention. 
• Create and update campaign pages on the website, and other external channels. 
• Manage the day-to-day relationships with external agencies to ensure the timely delivery of mailed and telemarketing campaigns.  
• Work with the Executive Director to design and test new creative approaches to maximize campaign results.  
• Produce and proof copy, artwork, and data, ensuring that creative is delivered to highest standard of quality.  
• Monitor and analyze data reports to adapt and improve strategies or future campaigns. 

Ongoing fundraising activities 

• Manage online and offline multi-channel fundraising activities including individual giving, monthly gifts, mid/major level donors and legacy giving.  
• Produce regular communications, updates, and stewardship pieces for donors. 
• Liaise and build relationships with internal stakeholders to ensure effective communication and a collaborative approach around the development and delivery of campaigns. 
• Create and execute strategies for acquisition, re-engagement, and retention of donors. 
• Carry-out and update a variety of donor journeys to maximize lifetime value of supporters including new recruits, regular givers, and legacy donors. 
• Work with the Executive Director to manage the relationships and stewardship plans for mid level and major donors, including prospect research, and personalized cultivation plans. 
• Implement the major disaster appeal plan for individual giving during any high-profile disasters.  
• Work with the Database and Donor Relations Coordinator to report on key fundraising metrics and out-puts. 
• Keep up to date with developments in the fundraising sector, particularly in relation to best practice and compliance regulation and ensure these are followed.