Account Strategist

Description:

Directive Consulting, a leading B2B performance marketing agency specializing in SEO, Paid Media, CRO, and Go-To-Market Strategy, is seeking an SEO Manager (Account Strategist – Content & SEO) for future opportunities. The role involves crafting custom SEO and content strategies for enterprise clients, driving measurable results, and contributing to client growth within SaaS and B2B sectors.

Key Responsibilities:

• Develop and implement tailored SEO and content strategies using LTV:CAC modeling, Customer Generation, Share of SERP, and Content Production principles.

• Conduct data-driven goal setting using Google Analytics, SEMRush, Ahrefs, and CRM data.

• Manage project execution via Asana, coordinating with content writers, designers, and client teams.

• Maintain proactive communication with clients via Slack and bi-weekly meetings, providing progress updates and deliverables.

• Report performance through monthly, quarterly, and bi-annual business reviews.

• Identify upsell, cross-sell, and referral opportunities to expand client engagement.

Requirements:

• Agency experience is a must.

• B2B tech and/or SaaS marketing expertise.

• Analytical skills to interpret SEO metrics and website traffic data.

• Strong content strategy and creative briefing skills.

• Excellent stakeholder communication and client relationship management.

Benefits:

• Unlimited PTO (2-week minimum) + Paid Company Holidays + Birthday Off + End-of-Year Recharge.

• Medical, dental, vision plans (100% employer-paid for you, 50% contribution for dependents).

• Mental health support (Spring Health, Headspace).

• Gympass membership.

• Annual anniversary trip with leadership team.

• 401(k) with 3% company match.

• Paid parental leave and disability/life insurance.

• Remote-first company with flexible work environment in the US, Canada, UK, and Australia.