Social Media

Description:

Reporting into the Senior Marketing Manager, this individual will have an opportunity to learn and apply practical skills to unlock brand awareness using both a creative and data driven approach. Together, we will strategically amplify all the amazing benefits of Open Farm recipes and it’s mission driven initiatives (our 10-year climate strategy, Ocean sustainability program and more!). You will engage with several team members across functions and build meaningful relationships through a variety of exciting projects.
Primary Responsibilities (If this looks enticing, click “Apply”!)

• 
  Contribute to the ideation and execution of viral social campaigns across digital channels to grow awareness and market share.
• Craft key messages and supply assets for mass media partners.
• Support the social media team with content planning, creative briefs and community management.
• Pull together data-backed recommendations using industry leading tools like Google Analytics, Looker, Sproutsocial and GRIN.
• Curate and suggest UGC creative to fuel paid ads engine
• Play an integral role in scaling the influencer program by forming new partnerships and general program maintenance.