Social Campaign Manager

Description:

KINESSO, the performance marketing agency within IPG Mediabrands, is looking for a Campaign Manager, Social to oversee the overall performance and execution of digital campaigns. The role will support the Communications Design team and help develop best-in-class solutions and recommendations that drive media campaign performance.

Key Responsibilities:

• Support the Communications Design team with insights to inform proposals, decks, and recommendations.

• Develop and deliver client reports using available technology platforms and services.

• Stay updated on the latest tools and tech solutions for digital media strategies.

• Manage campaign set-up and execution, including creative calendars and budgets.

• Ensure consistency of ad specs and campaign objectives across platforms.

• Facilitate direct response campaigns and manage tagging processes.

• Pull reports, analyze data, and present insights to clients and stakeholders.

• Monitor and manage KPIs for client campaigns, ensuring timely and accurate delivery.

• Assist in training Associates on media tools and processes.

• Help source proposals from media partners and manage invoice clearing and budget.

• Regularly evaluate campaign performance and ensure optimization and flawless execution.

Qualifications:

• Professional or educational background in Marketing or Advertising is beneficial.

• Entry-level to associate experience in digital media or advertising.

• Previous experience in an advertising agency or with a media partner is a plus.

• Full understanding of digital channels and experience with media platforms like Google Ads, Facebook, Instagram, etc.

• Knowledge of trafficking and website tagging processes is an asset.

• Strong passion for data, emerging media, and technology.

• Client service-oriented, proactive, and problem-solving approach.

• Excellent communication skills (written and verbal).

• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).

Benefits:

• Generous paid time off, including 37+ paid days off (vacation, wellness days, long weekends, summer Fridays).

• Flexible hybrid work model.

• Focus on personal development with training opportunities, including mental health and inclusion education.

• Opportunities to grow within a global network of agencies.

• Contribute to company culture through various employee groups (e.g., Black Employee Network, Girls on Fire, Neuro Network, etc.).