Description:
We are seeking a Salesforce Marketing Cloud Developer to design and deliver scalable, data-driven marketing solutions. This role contributes to the development and execution of digital marketing capabilities, supporting campaign automation, personalization, and customer engagement initiatives under general guidance.
What You’ll Do
- Develop and implement solutions within Salesforce Marketing Cloud (Email Studio, Journey Builder, Automation Studio, Contact Builder)
- Translate business and marketing requirements into technical solutions with guidance from senior team members
- Build and optimize customer journeys, email campaigns, and automations
- Develop dynamic, personalized communications using AMPscript, SQL, and Marketing Cloud scripting tools
- Perform data segmentation, audience targeting, and list management activities
- Support integrations between Marketing Cloud and other systems (e.g., Salesforce CRM, external data sources)
- Execute and support campaign deployments, ensuring quality and adherence to timelines
- Troubleshoot campaign, data, and automation issues and provide timely resolution
- Participate in testing, validation, and deployment activities
- Ensure compliance with enterprise data governance, privacy, and security standards
- Collaborate with cross-functional teams including marketing, CRM, analytics, and IT
What You Bring
- Hands-on experience with Salesforce Marketing Cloud capabilities
- Working knowledge of Email Studio, Journey Builder, Automation Studio, and Contact Builder
- Experience with AMPscript, SQL, and HTML/CSS for email development and personalization
- Understanding of marketing automation concepts, customer journeys, and campaign lifecycle
- Experience with data segmentation, data extensions, and subscriber management
- Familiarity with integrations between Marketing Cloud and CRM platforms (Salesforce preferred)
- Exposure to APIs and data exchange concepts
- Strong analytical and problem-solving skills
- Ability to work collaboratively in a cross-functional team environment
- Strong attention to detail and commitment to quality
Minimum Requirements
- Degree or equivalent experience
- Typically requires 4+ years of relevant experience