Product Marketing Manager

Description:

Mitratech, a global leader in legal, risk, compliance, and HR technology solutions, is looking for a highly skilled and passionate Product Marketing Manager to drive market strategy and promote its suite of Legal Solutions. This remote role is pivotal in supporting the company's growth by crafting compelling messaging, executing go-to-market strategies, and enabling cross-functional collaboration to ensure successful product positioning and adoption.

In this role, you will be at the center of strategy and execution—developing impactful content, conducting market research, understanding client pain points, and crafting messaging that clearly communicates Mitratech’s unique value proposition. You’ll work hand-in-hand with product management, sales, and marketing teams to position products effectively and launch them into the market successfully.

Key Responsibilities:

• Conduct deep market research to understand customer needs, segment behaviors, and competitive positioning.

• Develop strategic product positioning and messaging that aligns with market expectations and differentiates Mitratech's offerings.

• Design and execute detailed go-to-market strategies, including product launches, pricing, promotional tactics, and distribution planning.

• Lead successful product launches through cross-functional alignment with sales, engineering, and marketing teams.

• Create various forms of content such as product briefs, sales presentations, case studies, and blog articles to support marketing and sales efforts.

• Enable the sales team with the necessary tools, collateral, and training to drive solution awareness and conversions.

• Gather customer feedback and market insights to continuously improve positioning and strategy.

• Collaborate effectively with internal stakeholders across departments to achieve common business objectives.

Qualifications:

• 3 to 5 years of experience in B2B or SaaS marketing; experience in legal technology is highly advantageous.

• Excellent analytical and strategic thinking skills.

• Strong communication skills, both verbal and written.

• Highly self-motivated with the ability to manage multiple projects simultaneously.

• Exceptional time management and project execution capabilities.

• Eagerness to understand a wide variety of solutions, client personas, and market segments.

Company Culture & Diversity:
Mitratech fosters a globally inclusive and diverse workplace that thrives on innovation, collaboration, and learning. With a blend of entrepreneurial energy and enterprise-grade support, the company provides a dynamic work environment for career growth. As an equal opportunity employer, Mitratech supports all applicants and provides accommodations throughout the hiring process.