Marketing Manager



To be successful in this job, you will:

  • Support our marketing strategy for all business units by conducting marketing research and competitive analysis to identify market solutions for new service offerings
  • Develop marketing plan and strategies aligned with corporate goals and sales objectives
  • Collaborate with COO to develop sales channel and go-to-market strategy
  • Understand service capacity at each branch to develop targeted promotions and campaigns to increase sales
  • Design, plan, launch, manage, measure and report on marketing campaigns and initiatives
  • Source and establish relations with advertising vendors; identify media buys, procure quotes and negotiate rates
  • Collaborate with communications team to develop social media campaigns and digital strategies that support sales objectives and business expansion plans
  • Coordinate the event logistics such as staffing, sign up, booth setup, marketing collateral, presentation opportunities, capturing attendee contact info and post event follow-up


Here is a little quiz to help you find out if you are the right "fit" for Spectrum Health Care.

  • I have 5+ years progressive experience in healthcare industry marketing
  • I have experience in B2B relationships
  • I love a challenge and enjoy finding unique solutions
  • I am data driven and have experience using data and analytics to inform my decisions and strategies
  • I love to work collaboratively as a team to meet organizational objectives

Organization Spectrum Health Care
Industry Medical / Healthcare Jobs
Occupational Category Marketing Manager
Job Location Toronto,Canada
Shift Type Morning
Job Type Full Time
Gender No Preference
Career Level Intermediate
Experience 2 Years
Posted at 2023-01-25 11:42 am
Expires on 2024-03-27