Description:
As an Incubation Manager, you will serve as the primary SAP point of contact for newly recruited partners throughout their 12-month incubation period, ensuring a structured, accelerated, and measurable transition from onboarding to revenue generation.
You will collaborate with Partner Recruiters, Market Units, Sales, Enablement, and SAP Global teams to transform newly signed partners into fully activated, revenue-generating members of the SAP ecosystem.
This is not an operational support role — it is a commercial activation and partner success role.
What You Will Do (Key Expectations & Responsibilities)
As an Incubation Manager, you will:
- Serve as the orchestrator across the end-to-end incubation journey, coordinating internal SAP teams, external vendors, and enablement programs to ensure a seamless and outcome-driven partner experience.
- Profile newly recruited partners to identify strengths, gaps, and regional whitespace, ensuring enablement, GTM focus, and activation plans are tailored to market-specific opportunities.
- Own and manage a regional portfolio of newly recruited partners throughout their 12-month incubation period as the designated SAP Incubation Manager.
- Drive structured partner activation plans with a strong focus on time-to-first-deal and early pipeline creation.
- Support partners in shaping their initial SAP go-to-market strategy, value proposition, and priority focus areas.
- Ensure completion of critical onboarding milestones, including enablement, certifications, and sales readiness.
- Collaborate closely with Partner Recruiters, Market Units, Sales, Enablement, and SAP Global teams to identify early deal opportunities.
- Monitor partner performance, pipeline, and engagement using SAP systems and dashboards.
- Proactively remove blockers and escalate risks impacting partner activation or deal closure.
- Provide structured feedback and insights to continuously improve the global incubation framework.
What We’re Looking For (Skills & Qualifications)
✔ Proven Experience
- Background in one or more of the following:
- Partner Management
- Presales/Sales
- Account Management
- Business Development
- Customer Success
- Experience working with partner ecosystems or channels is strongly preferred.
✔ Core Skills & Competencies
- Strong commercial mindset with a focus on revenue activation.
- Ability to engage confidently with partner executives and senior stakeholders.
- Excellent communication, presentation, and relationship-building skills.
- Strong business acumen and understanding of partner business models.
- Structured, proactive, and outcome-oriented working style.
- Ability to manage multiple partners and priorities simultaneously.
- Comfortable working in international, cross-regional environments.
- Self-driven, accountable, and collaborative mindset.
✔ Tools & Working Style
- Comfortable working with CRM and Partner Management systems (PRM).
- Strong proficiency in productivity tools (Outlook, Excel, PowerPoint).
- Able to collaborate across time zones, cultures, and functions.