The Education Marketing and Outreach Officer will help ACI facilitate meaningful connections with Canadian educators and scholars and increase the use of ACI resources in classrooms and by researchers across the country. Key responsibilities will include the following:
- Conduct outreach with universities, museums, and other relevant organizations to promote the Fellowship Call for Proposals and the program activities, including marketing for the annual Fellowship symposium.
- Produce and implement outreach and engagement plans for key educational programming (e.g. the Canadian Art Inspiration Student Challenge and Canadian Art Education Teacher Resource Guides), focusing on bolstering relationships with schools, school boards, and/or curriculum executives.
- Assist with the production and distribution of communications materials (digital graphics, booklets, newsletters, and videos) to promote the Fellowship Program and the Canadian Art Inspiration Student Challenge.
- Create content for education newsletters (September-June).
- Create posts about the Fellowship Program and Education Program for ACI’s social media.
- Develop and oversee a database of university contacts across Canada.
- Develop and oversee a database of secondary-school contacts across Canada.
- Administrative tasks such as requesting and clearing image permissions for education newsletters, filing correspondence records on Dropbox, and monitoring the Education email account.
Qualifications and Skills
- A certificate, diploma, or degree, ideally in a relevant discipline (for example: arts administration, communications, marketing, education, visual arts) and/or equivalent professional experience.
- Minimum of three years’ work experience working in education marketing
- Experience implementing effective outreach campaigns within the education or non-profit sector.
- A passion for Canadian art and the Canadian visual arts sector.
- Well organized and detail-oriented.
- Highly self-motivated and keen to learn and grow.
- Proficiency in Microsoft applications and Microsoft Office 365 (Outlook, PowerPoint, Excel, Word, Teams) is essential.
- Strong written and verbal communication in a professional manner.
- Ability to prioritize multiple assignments and meet deadlines.
- Superior interpersonal skills.
- A passion for mission-driven work and personal values aligned with those of the Art Canada Institute.