Digital Designer

Description:

Abe The Agency, a specialized consultancy within the Directive family, is seeking a creative and ambitious Digital Designer to create performance-driven advertising visuals across LinkedIn, Meta, YouTube, TikTok, and other channels. The role involves designing ad sets, landing pages, motion graphics, short-form video cutdowns, A/B testing, and supporting both client campaigns and Abe’s own marketing. The designer will collaborate with cross-functional teams to optimize campaigns based on data-driven insights.

Key Responsibilities:

• Craft ad visuals and landing pages to drive digital marketing KPIs

• Produce motion graphics and short-form videos

• Edit and optimize video assets for social media platforms

• Maintain brand consistency while creatively adapting designs

• Collaborate on A/B testing and data-driven design strategies

• Conduct user research, usability testing, and heat mapping analysis

• Manage multiple design projects and communicate updates with stakeholders

• Stay updated on industry trends and emerging technologies

Qualifications:

• Expertise in Adobe Creative Suite, Figma, Photoshop, Illustrator, InDesign

• Basic video editing/motion graphics using Premiere Pro, After Effects, or similar

• Excellent communication and collaboration skills

• Knowledge of performance marketing metrics, A/B testing, CRO analytics, heatmapping

Benefits:

• Medical, dental, vision, disability, and life insurance

• Mental and physical wellness programs

• Unlimited PTO (2-week minimum), paid holidays, birthday off, end-of-year recharge

• Paid parental leave

• 401(k) with company match

• Annual performance-based bonus