Communications And Digital Media Intern

Description:

The Communications and Digital Media Intern’s objectives will be to amplify positive awareness of the ISC, its mandate and achievements, engage key stakeholders, partners, and potential funders to help fuel ISC’s vision and mission, and facilitate evidence-based information sharing and information transfer about the important issue of invasive species.

The intern will place valuable knowledge of invasive species into the hands of invasive species professionals and the public through multimedia products, social media channels, ISC website, and in-person and digital events such as open houses, workshops, training sessions, conferences, forums, etc. The intern will support the generation of external communications to engage new and existing stakeholder audiences with credible, up-to-date information regarding invasive species issues and the Invasive Species Centre. The intern will also be well informed of digital media tools and resources and apply them to advance the Invasive Species Centre’s communications strategy.

Principal Accountabilities

• Coordinate and generate external communications tools and products to engage new and existing stakeholder audiences with credible, up-to-date information regarding invasive species issues and the Invasive Species Centre, placing valuable knowledge and technology into the hands of key stakeholders that can be applied to priority invasive species issues;
• Create digital assets including short videos, voiceovers, email campaigns, social media content, and other multimedia materials;
• Validate communications products by researching, consolidating and analyzing policy, science, and technical information on invasive species;
• Coordinate expert/peer review of communications products;
• Support planning, organize, collaborate with staff and consolidate quarterly newsletters, writing content and analysis as needed;
• Identify new opportunities and opportunities to improve stakeholder relationships;
• Research and analyze key audiences, their information needs and opportunities for engagement;
• Maintain and update outreach inventories and plan new outreach materials;
• Monitor and evaluate external relations plans and activities by using predefined performance indicators to consolidate metrics and analyze results with respect to digital engagement, media contact, stakeholder contact, etc. and provide monthly reports;
• Respond to or refer stakeholder queries received by email and telephone;
• Deliver outreach and/or education at events.